Resources
Practical guides, Google Sheets templates, and reporting playbooks to help you run better influencer campaigns.
Free influencer campaign tracker (Google Sheet)
A ready-to-use Google Sheet to plan outreach, track shipments and links, and report on results. It is the same structure TalentSheets automates for you.
Influencer marketing how-to
How to price an influencer
A simple framework for setting fair rates by platform, reach, and engagement.
How to brief a creator
What to include in a creator brief so you get on-message content the first time.
What to do when a campaign underperforms
A calm, step-by-step way to diagnose and recover a campaign that is not converting.
Google Sheets for marketers
The free campaign tracker walkthrough
Set up your first roster, outreach log, and shipment tracker in minutes.
Formulas every campaign sheet needs
The handful of Google Sheets formulas that do the heavy lifting for marketers.
Template walkthroughs
See how the TalentSheets templates map to a real campaign, tab by tab.
Campaign performance and ROI
How to prove influencer ROI to your boss
Turn campaign data into a one-page report leadership will actually read.
Reporting templates
Plug-and-play reporting layouts for weekly updates and end-of-campaign wrap-ups.
Influencer marketing tool pricing compared
An honest look at what the big platforms cost, and when a sheet is enough.